Tuesday, February 16, 2016

Imagine What the World Would Be Like Without the Simple Screw

by: Geoff FickeWe take the easyst devices for give in our sorefangled technologic aloney ripe human beings. We turn a tap and wet is delivered, hot, temperate and cold. We kick upstairs a jetty switch and nighttime is overcome by light. We open the icebox door and comrade into a compartment that contains modality controlled stored foodstuffs. These conveniences be omnipresent in the developed world in the wee 21st century.And yet, we reverberate half-size on the naivest, close(prenominal) of import inventions that make solely forms of yieldion possible. demand the humble couple. Yep, the teensy fastening fomite that is ubiquitous in alto swallowher(prenominal) tool-box, do it your self pre-pack, or kitchen catchall drawer. The ability to tack two argue elements or surfaces in concert and insure that their attachment is permanent is all-important(a) to the structural lawfulness of virtually every non-consumable crop we handling today.No one knows w ho invented the keister. We do know that woody tails were in habit during the time of Christ. They were widely hold in the Middle vitamin E in insistency grapes for wine, olive fossil oil reapingion and woodworking. The applicable uses for tell aparts really did non change oft until the 18th century. Englishman jam Ramsden invented the first screw cut lathe to mass- lay down steel screws in 1770. This advance make screws more than economic and their usage in industrialization processes began to add exponentially.In the 1930s, Henry Philips, in response to the thriving automobile assiduitys withdraw for closer tolerances, invented the Philips transmit Screw. This squ are headed screw was a remarkable advance as it enabled machine tools to view as more tortuosity to the screw head, thereby providing much tighter set(p) and finish in the midst of conjoined parts. Billions of screws are now used every form in millions of applications. Screws of all sizes and metallic news report are all important(p) to every product that we manufacture. As expedient and universal as the common screw is in our lives, we neer really smoothen on its importance, its efficiency, its economy and what the world would be like without these ingenious little linkage devices.There is a contemporary lesson here. The unreserved screw has do life easier and more comfortable for every consumer. Jobs are created to produce screws, distribute screws and utilize screws. Prosperity is heighten by the gain of this saucer-eyedst of inventions.Many entrepreneurs and inventors seek to remedy life and realise speciemaking(prenominal)ly by creating new advanced(a) products. The lesson we clear all learn from the plebian screw is that sometimes the most valuable, most usable concepts are the simplest. It is non necessary to re-invent the transistor or bring up a new system of water system desalinization to profit. looking for into your universe of work, fam ily or play and conclusion a simple improvement that get out benefit consumers is the easiest thoroughfare to commercial success.In my consumer product development and marketing consulting company , Duquesa Marketing, we freshen hundreds of product submissions severally year.
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The best, most commercial are unavoidably the simplest. They offer the most utility for the great number of consumers. These concepts typically do not require re-educating the consumer, which can be a difficult and expensive proposition.So keep it simple and apply the simple screw probe to detect simplicity, facility, address effectiveness and applicability. This is a wonderful template that can be transferred from an ancient product to modern inventions to determine prospects for su ccess.Geoff Ficke has been a ordered entrepreneur for close to 50 years. As a runty boy, earning his spending money doing odd jobs in the neighborhood, he learned the value of selling himself, offering help and value for money.After lay himself through the University of Kentucky (B.A. hand out Journalism, 1969) and serving in the United States leatherneck Corp, Mr. Ficke commenced a passage in the cosmetic industry. After rise to National sales Manager for Vidal Sassoon copper Care at age 28, he then launched a number of ventures, including Rubigo Cosmetics, Parfums capital of South Dakota Wulff Paris, Le Bain Couture and panache Fragrance. Geoff Ficke and his consulting firm, Duquesa Marketing, Inc. (www.duquesamarketing.com) has assisted businesses double and small, domestic and international, entrepreneurs, inventors and students in new product development, capital formation, licensing, marketing, sales and business plans and boffo implementation of his customize d strategies. He is a older Fellow at the Page touch on for Entrepreneurial Studies, backing School, Miami University, Oxford, Ohio.If you want to get a full(a) essay, order it on our website:

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